About me        

I am Árpád Horváth, the founder of Cyber Botany, a Budapest-based photographer, cinematographer, and visual storyteller.

Holding master’s degrees from the Moholy-Nagy University of Art and Design Budapest (MOME) and the Screen Academy Scotland, I have spent my career exploring the boundaries of visual expression. My journey spans feature films, documentaries, and international television commercials (TVC). Having my work recognized with the NME-Nikon Photography Award, the IPA Music Commercial Award, and a PromaxBDA Golden Award for MTV Europe, alongside features in major outlets like NME, Libération, and Q Magazine, taught me one fundamental truth: the story and the emotion always come first, regardless of the tools used.

Cyber Botany is my response to the future. It is where I combine my cinematic eye with the power of advanced AI. I believe that digital or "seedless" content does not have to feel cold or artificial. With precise artistic direction, organic textures, and human sensitivity, it can be deeply rooted in emotion and premium aesthetics.

I don't just provide visual assets; I help tell your story faster, more efficiently, and without creative compromises.